BCC
Software Introduces ZIP FOURce Data-Enhancing Application
Released on
= June 27, 2005, 1:08 pm
Press Release
Author = BCC Software Inc.
Industry = Software
Press Release
Summary = ZIP FOURce is a value-added API that improves CRM address
accuracy and improves customer communications.
Press Release
Body = Rochester, NY — BCC Software, a leading developer of
high-performance software and solutions for professional mailers,
announces the
release of another data-quality resource that can help companies
refine their existing data, streamline outreach efforts and save
money. ZIP FOURce™, a new Applications Programming Interface
(API) developed by BCC, helps minimize bad data by verifying addresses
at the point of data entry through a comparison against official
United States Postal Service® (USPS®) data files.
The ZIP FOURce
API can be easily integrated into most Customer Relationship Management
(CRM) programs or other systems programs that maintain address information.
Programmers merely have to set up a data structure containing relevant
address information and pass that data to the API, which then attempts
to find a match (or near match) with USPS street address data files.
If a match is found, a
variety of useful information is returned to the calling program,
including a properly spelled and abbreviated address, ZIP + 4 Code™,
Postal Carrier Route and
Delivery Point information. If a matching address cannot be found,
ZIP FOURce returns information that helps determine why the address
might be invalid.
ZIP FOURce offers
benefits including improved point-of-entry data collection (via
Web, telephone, in-person, or coupons), and can help its users reconnect
with past customers who might have been lost due to bad address
information. ZIP FOURce even
provides useful demographic information, such as each contact’s
Congressional district.
“Bad data
is an often unnoticed and typically unmeasured financial drain on
most companies and organizations, ” said Ted Seward, BCC’s
Vice President of Marketing. “The ZIP FOURce application is
a linchpin solution to this problem. With it,
companies can reduce undeliverable mail, save on shipping costs,
and improve delivery speed and accuracy. Ultimately it helps help
preserve and enhance customer relationships.”
ZIP FOURce is
available as a Component Object Model (COM) or as a Dynamic Link
Library (DLL).
To learn more
about ZIP FOURce and see a demonstration, visit bccsoftware.com,
or
call (800) 337-0442 for more information.
About BCC Software
For more than 25 years BCC Software Inc has offered high-performance
software and
solutions for professional mailers. The company is committed to
providing clients
with the highest level of customer service and technology training.
Current BCC
clients include such well known names as Harvard University, Columbia
University,
The Miami Herald, Anheuser-Busch Company, Inc., American Civil Liberties
Union, R.R.
Donnelly, K/P Corporation and The U.S. House of Representatives.
For more information,
visit bccsoftware.com or call (800) 453-3130.
Web Site = http://www.bccsoftware.com
Contact Details
= BCC Software Inc.
75 Josons Drive
Rochester, NY 14623
(800) 453-3130
brettd@bccsoftware.com
Printer
Friendly Format
Back to previous
page...
Back to home page...
Submit your
press releases...
|