Accela Communications’ Web Response Management System Selected by Questex Media - AccelaWorksTM to Power Lead Generation and Audience Data Gathering Programs

Released on = September 9, 2005, 7:15 am

Press Release Author = Ann Roskey, Accela Communications, Inc.

Industry = Media

Press Release Summary = Questex Media Group has selected the AccelaWorksTM web
response management system developed by Accela Communications to power their lead
generation and audience data gathering efforts. AccelaWorks is a web-based
application that offers a flexible yet robust 'do-it-yourself' web response
management tool that quickly and easily allows users to develop and deploy
interactive marketing campaigns while seamlessly interfacing with existing
marketing, sales automation systems, web sites or content delivery systems. This
online registration and data management system provides all the tools and features
needed from the point of data collection through to the distribution of clean
records to one, or many points of contact.

Press Release Body = Southborough, MA - September 9, 2005. Questex Media Group has
selected the AccelaWorksTM web response management system developed by Accela
Communications to power their lead generation and audience data gathering efforts.
AccelaWorks is a web-based application that offers a flexible yet robust
'do-it-yourself' web response management tool that quickly and easily allows users
to develop and deploy interactive marketing campaigns while seamlessly interfacing
with existing marketing, sales automation systems, web sites or content delivery
systems. This online registration and data management system provides all the tools
and features needed from the point of data collection through to the distribution of
clean records to one, or many points of contact.

Questex signed an enterprise license agreement allowing unlimited use of AccelaWorks
and the ability to create as many HTML registration forms as needed to support a
wide variety of advertiser promotions and high-value content programs. Questex
Media President and CEO Kerry Gumas commented, “We’re looking forward to using the
AccelaWorks web response management system to help Questex Media provide new and
innovative online media programs to each of the specialty markets that we serve.”

With AccelaWorks, Questex will be able to dynamically create a response database,
export data into other systems, and set up advanced registrant delivery instructions
based on classification criteria which will automatically distribute the records to
multiple contacts in real time, nightly or on a weekly basis. In addition, Questex
will have the ability to create custom reports, define follow-up communications, and
secure access.

"We're very excited to have Questex as the latest publishing partner to license our
AccelaWorks web response management system" stated Bill Reinstein, President and CEO
of Accela Communications. "Questex is a dynamic, fast growing company that
understands the importance of lead generation and continuous audience data gathering
to create new revenue streams and real value for their customers. We're proud that
they've selected AccelaWorks to power those efforts."

AccelaWorks provides a multitude of benefits to anyone managing online registration
processes, requires no special technical support, hardware or software, and is
available on the web 24 x 7. To learn more about the benefits of the AccelaWorks web
response management system, click here now:
http://www.accelacommunications.com/products/accelaworks/accelaworks.html

About Accela Communications
Accela Communications provides web-based services that accelerate sales and business
growth for customers and partners across a wide range of industries. We generate
actionable results through the AccelaCast(tm) on-demand rich media platform and
suite of services, the AccelaWorks(tm) web response management system and the
ITworld.com(r) Site Network. For more information, please visit us at
http://www.accelacommunications.com.

About Questex Media Group
Questex Media Group, Inc. is a global, diversified business-to-business integrated
media provider, headquartered in Newton MA. Questex Media serves multiple industries
including technology, travel, beauty, home entertainment, landscaping, and
industrial and specialty markets through a range of well-established, market leading
products and services. The company's properties include 23 trade publications, 25
conferences and tradeshows, as well as a host of databases and online media brands.
Questex Media has more than 400 employees in offices throughout North America, Latin
America, Asia, and Europe. www.questex.com

Web Site = http://www.accelacommunications.com

Contact Details =
For More Information Contact:
Jeff Bodenmann
VP Partner Development
jeff_bodenmann@accelacommunications.com
646.486.9870

Ann Roskey
VP, Marketing
Accela Communications, Inc.
ann_roskey@accelacommunications.com
508.303.9704