A Digital Asset Management System From Design to Production
Released
on: January 15, 2010, 4:47 am
Author: Databasepublish.com
Industry: Internet & Online
The proper management of digital assets can lead to greater
organizational efficiencies with a solid foundation for business
growth. An effective content management system or digital asset management system can help turn
good organizations into great organizations.
New York, NY December, 2009 – databasepublish.com - There are times in the evolution of an organization when the timing is right to
transition from old processes and procedures into new ones. These are opportunities
that must be managed professionally and with meticulous attention to detail.
Stakeholders from many areas often get involved and can produce monumental results
for the future direction of the organization.
Many organizations produce a variety of catalogs, direct mail and other collateral
in order to support the selling and marketing of their products. In addition, many
organizations are seeking to improve their online presence, necessitating a web
content management system that works seamlessly with other sales and marketing
campaigns.
As an organization evolves, for example, the decision to go from a cumbersome
film-based photography approach to a digital asset-based approach is no trivial
matter. The advantages of a digital asset management system are vast, for improving
the creative and production processes. However, a third-party content management
system consulting business can greatly improve the associated transition process.
An appropriate digital asset management strategy is the first step in moving toward
a more effective system. The design of digital asset management work flow models and use cases are essential tools
for understanding archival procedures and determining future support requirements.
The evaluation of vendors by soliciting responses is vital to matching business
requirements and vendor constraints. Additional opportunities for integration with
merchandising, an inventory management system, and a new web content management
system may be discovered along the way and taken into consideration for final
product selection.
A qualified content management system consultant has a better chance of providing
the most independent evaluation of vendors, especially if they can translate the
technical specifications and functionality into layman’s terms. This enables
stakeholders within the organization to make more informed decisions about the final
selection. This reduces selection process time, ensures user adoption, and
mitigates risk.
Oftentimes, customization is required for legacy system integration in order to
capture campaigns that will be replaced by the new digital asset management system
as well as for bulk asset upload. Additionally, many digital asset management
solutions can be leveraged to act as a centralized hub and as a traffic controller
for all assets to be managed and distributed in the organization’s digital work
flow.
High integrity content management consultants are vital participants for
organizations to accomplish digital asset management objectives. Proven experience
is essential in order to reduce risk and efficiently facilitate a smooth transition
to a digital asset management system or a web content management system.
Selecting the right vendor that best suits the organizational requirements and
offers flexible integration into additional systems is vital. The assistance of a
content management system consultant that is well versed in tailoring and
implementing digital asset management systems reduces time especially when
confronted with understanding and translating the technical attributes of each
vendor.
As a result, the potential of a digital asset management system can be more fully
realized through the assistance of a qualified consultant. Organizations that find
the right consultant are better able to effectively deploy digital asset management
solutions, in less time, with tighter integration, and with greater peace of mind
About DPCI:
DPCI consults with businesses to find the right digital asset management system.
They have a 10-year track record of helping diverse organizations find digital
asset management solutions in a wide-range of industries. DPCI has the
professional and technical requirements necessary for consulting, providing,
tailoring, as well as, completely implementing successful digital asset management systems.
Contact:
1560 Broadway, Suite 810
New York, NY 10036-1518
800)-818-2905
http://www.databasepublish.com/contact
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