Celerant Technology Enhances E-Commerce Offering with Integrated CMS
Released
on: April 21, 2010, 9:26 pm
Author: Celerant Technology
Industry: Software
Celerant Implements Content Management System to Simplify Web
Updates and Advance SEO
Staten Island, NY (April 21, 2010) – Celerant Technology, a leader in the retail
software industry, recently completed the integration of its content management
system (CMS). The Celerant CMS was designed to simplify the task of editing web
content, allowing updates to be made quickly and easily, with little technical
knowledge.
“Our new, customized CMS enables effortless content authoring and provides an
advanced tool to easily promote your marketing initiatives on your site,” stated Ian
Goldman, Celerant Technology President and CEO. “This integrated system, which can
be accessed via a web browser, enables our E-Commerce clients to manually make
changes and additions to their site on a continual basis. Employees have the
ability to frequently modify content for news and announcements, upload an unlimited
amount of media files, create blogs, job postings and event calendars, and create
browser titles and SEO tags that help to increase search engine performance. The
CMS ensures that website content is kept fresh and up to date.”
Celerant Technology, www.celerant.com, provides a complete multichannel solution for
retail organizations; from point of sale, inventory management, warehousing,
E-Commerce, mail order and more. The integrated CMS provides retailers the
opportunity to maintain the content of their E-Commerce sites, allowing them to keep
it updated with an unlimited amount of news articles, press releases, images, and
videos. Blogs can be created to increase interaction between the company and its
consumers, and can also feature related products that link back to product pages.
Brand pages can be created, complete with customized brand headers, allowing clients
to increase that brand’s relevance on the web and improving their own SEO ranking in
the process.
“We have been using the Celerant CMS to make frequent changes and additions to our
e-commerce site” stated Don Beck, CFO of The Farm Basket. “We are constantly
updating the site with recent news and events, which we feel will increase exposure
of The Farm Basket and help with search engine optimization. The CMS has proven to
be very user friendly and we look forward to continuing our work with Celerant to
find new ways of improving our retail environment and adding new features to further
advance our website.”
For over 45 years, the Farm Basket has provided specialty food, beverage, kitchen
accessories and gift items through its brick and mortar location in central
Virginia. To further its reach, the Farm Basket employs Celerant’s advanced
E-Commerce to sell their products on a wider scale. For more information, please
visit www.thefarmbasket.com.
About Celerant Technology
Celerant’s Command Retail is an advanced real-time retail management system, which
manages all areas of retail including POS, Inventory Management, Warehouse,
Distribution Center, Allocation, Multi-Channel/E-Commerce/Kiosk, Data Mining, and
Back-office, in a single, integrated system. Our advantage is the flexibility of our
Java platform, allowing Celerant professionals to conduct cost-effective analysis
and adaptation based on the individual needs of each retailer. The result is a
better system that meets the needs of retail businesses and gives them the tools to
take Command of their success. For more information regarding Celerant Technology,
go to www.celerant.com. For information on the Command Retail product, visit
www.commandretail.com.
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Contact Details: 4830 Arthur Kill Rd
Staten Island, NY 10309
718-605-7733
718-317-6948
info@celerant.com
www.celerant.com