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EPR Archived News |
British Airways Introduce Holiday Finder Tool on ba.com Released on: March 14, 2012, 10:26 am British Airways has made it even easier to find the perfect holiday with the launch of a new 'Holiday Finder' tool on ba.com. Andrew Crawley, commercial director, British Airways said: "We have been developing ways to make choosing the right holiday even easier, so we are excited to launch the new 'Holiday Finder' on ba.com. Now customers can be inspired and find a bargain that's just right for them at the same time." A new section called 'Not sure where and when' has been added to ba.com homepage and this is where customers will find a link to the 'Holiday Finder'. The tool can also be accessed directly at ba.com/holidayfinder. The new ba.com feature allows customers to find the best deal on their flight+hotel package to a range of British Airways' most popular holiday destinations. Customers can personalise their specific requests by adding in budget, departure date, number of nights, destination or group of destinations, journey time, star rating, board basis, type of holiday and temperature. Once these filters are added a list of holiday packages will be displayed to fit their specific criteria. This will not only benefit anyone not sure where or when they want to go on holiday but also those looking for a good deal, anyone on a budget, holiday-makers with flexible dates and those who do not have the time to shop around. The 'Holiday Finder' tool offers a more personalised experience for customers, enabling them to search for specific options including budget, departure date, number of nights, destination, journey time, star rating, board basis, type of holiday i.e. city break or beach, and temperature. - Ends - About British Airways:
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2025
